Property Location

Explore the best of Asheville when you stay at Haywood Park Hotel, Ascend Hotel Collection. From musical performances and theater, to local artists at the River Arts District, to shopping the Grove Arcade, Asheville offers travelers endless things to do. Try your hands at pottery or glass jewelry making at the River Arts District or attend a game or event at the Harrah's Cherokee Center. Soak in the history and culture at Biltmore Estate, or attend a play at the newly renovated Wortham Center for the Performing Arts. Whether you are a history buff, a foodie, or just someone looking to have a fun day exploring town, you will surely find something to do in Asheville.

Rooms & Suites

Step into a world of refined luxury at Haywood Park Hotel, Ascend Hotel Collection, located downtown in the iconic Bon Marché building. Our thoughtfully designed guest rooms are a testament to the rich history of this space, each one uniquely crafted from the former clothing departments. Haywood Wing: Step into the timeless elegance of the Haywood Wing, where each guest room pays homage to neoclassical aesthetics, transporting you to a bygone era of grace and sophistication. Experience spacious accommodations adorned with exquisite furnishings, rich textures, and classic patterns, creating an opulent retreat that celebrates the history of the Bon Marché department store. Sleep in luxury and wake up to the charm of Asheville, surrounded by the echoes of a grand era. Starnes Wing: Discover contemporary sophistication in the Starnes Wing, where mid-century modern and art deco influences converge to create a haven of style. Each guest room embodies a harmonious blend of modern comfort and nostalgic charm, featuring sleek furnishings, bold color palettes, and carefully selected artwork. As you enter the Starnes Wing, you're welcomed into a space that seamlessly combines the best of the past with the luxuries of the present, offering a unique retreat in the heart of Asheville where each room tells a story of innovation and artistic expression. Amenities That Define Luxury Your stay is elevated by an array of exclusive amenities. Upon check-in, savor a complimentary glass of champagne, setting the tone for a memorable experience. Pamper yourself with Gilchrist & Soames Soaps & Toiletries, accompanied by a Loofah Body Scrubber, ensuring relaxation after each adventure. Pet-Friendly Retreats For those traveling with furry companions, we offer select rooms designed to accommodate your four-legged friends, with a nominal non-refundable fee. Your pets are not just welcome; they're part of the experience. Haywood Park Hotel invites you to immerse yourself in the comforts of our boutique hotel, where every room tells a story, and every stay is a journey into Asheville's storied past and present. Discover a blend of history and modern luxury unlike any other.

Drinks & Dining

Haywood Park Hotel places you steps away from some of downtown Asheville’s best dining and entertainment. Just around the corner, Hemingway’s Cuba offers rooftop dining with authentic Cuban cuisine, handcrafted cocktails, and sweeping views of the Blue Ridge Mountains. Coming soon, the newly renovated Fitz and the Wolfe entertainment venue and bar will bring vibrant nightlife and live performances to the area, just moments from your stay. Whether you're soaking in the mountain views or enjoying a lively evening out, Haywood Park Hotel is perfectly positioned for a memorable Asheville experience.

On-Site Events

Haywood Park Hotel offers a variety of exceptional venues for hosting unforgettable wedding events in the heart of downtown Asheville. For intimate gatherings, guests can choose from elegant spaces such as The Den—a cozy reception area with booth-style seating perfect for cocktail parties and small celebrations—or The Wine Room, ideal for warm, private family dinners. The Burgundy Private Dining Room accommodates up to 16 guests in a refined setting, while the Burgundy Boardroom offers space for 10, making it perfect for small dinners or planning sessions. The Palm Room, located within the hotel, provides a unique and atmospheric space for mid-sized gatherings, offering charm and character ideal for rehearsal dinners or after parties. For larger celebrations, Battery Park Hall boasts over 11,000 square feet of flexible event space for up to 350 guests, making it perfect for grand receptions or farewell brunches. Whether you're planning a small gathering or a lavish event, Haywood Park Hotel offers versatile and stylish settings to create lasting memories.

Photo Ops

Haywood Park Hotel offers a range of beautiful backdrops for your wedding day moments. For a first look, the lobby's cozy lounge area with its inviting couches provides a stylish and intimate setting, perfect for capturing those special moments. When it’s time to take in the views, head to Hemingway's Cuba, a nearby rooftop bar offering breathtaking panoramic views of the Blue Ridge Mountains. It's an ideal spot for your guests to relax and enjoy cocktails, while you capture stunning photos with the mountains as your backdrop.

Hotel History

Originally constructed in 1923 as the Bon Marché department store, the building was designed by architect W.L. Stoddart, who also designed the Battery Park Hotel and Vanderbilt Hotel. The Bon Marché, meaning 'the good market' in French, was Asheville's first high-end department store, catering to well-to-do tourists who traveled to Asheville by train for the therapeutic effects of its fresh mountain air. In 1937, the store was renamed Ivey’s and continued operations until 1975. After significant renovations, the building was transformed into the Haywood Park Hotel, which opened its doors in 1985. Throughout its history, the hotel has hosted numerous notable guests, including authors F. Scott Fitzgerald and Thomas Wolfe, and musicians like Louis Armstrong.